Jaguar Land Rover USA Had a Record Breaking 2019
Although Jaguar Land Rover sales were down in December, year over year, the company’s overall 2019 numbers were up 3%.
Jaguar Land Rover total December U.S. sales reached 13,801 units, slightly down from December 2018. For the calendar year, Jaguar Land Rover achieved 125,787 units, up three percent compared to the previous record of 122,626 units in 2018 and establishing a new all-time U.S. sales record for the combined brands.
Here’s how things break down by brand:
Jaguar
For the month of December, Jaguar sold 3,311 units, a slight decrease from 3,462 units in December 2018. The Jaguar F-PACE continued to lead the brand’s sales performance with 2,018 units sold. The Jaguar I-PACE AND E-PACE sold 176 and 624 units respectively.
For the full year, Jaguar sales in the U.S. were 31,051, up two percent from 30,483 in 2018. This includes record-breaking sales for Jaguar E-PACE (4,782 units sold).
Land Rover
In 2019, Land Rover had another record year of sales with 94,736 units; up three percent from 2018’s record high of 92,143 units sold. This includes record-breaking sales for both the Range Rover Sport (25,768 units sold) and Range Rover Velar (17,087 units sold).
If we look just at December 2019, Land Rover sold 10,490 units, flat from 10,617 units in December 2018. However, the Range Rover Sport and Discovery had their best ever U.S. December sales with 2,826 and 1,234 units sold respectively.